Correspondent, Tom Wilmer visits with San Luis Obispo, California based author, Kendra Aronson about her new book, The San Luis Obispo Farmers’ Market Cookbook: Simple Seasonal Recipes & Short Stories from the Central Coast of California. The cookbook features 196 pages of 60 seasonal recipes and 40 short stories.
The recipes are organized by seasons (15 recipes per season) and are sub-divided into five categories: breakfast, light bites, lunch, dinner, and dessert (3 recipes per category). The latter part of the cookbook features short stories, interviews, and profiles of farmers, food artisans, and farm-to-table chefs.
In the spirit of a creating a collaborative community-driven cookbook, the food growers and crafters themselves showcase the true taste of the Central Coast.
Kendra raised 27 thousand dollars on Kickstarter to fund her first print run of 2,000 copies—which sold out in just 20 days. Now in its second print run, the cookbook is stocked by more than 60 local retailers and is carried in all the California locations of Barnes & Noble.
Writer, photographer, designer, and self-publisher Kendra Aronson also launched Creative Studio in 2014 to provide small businesses and fellow creative entrepreneurs with an array of services, including writing, photography, graphic design, and web design. Aronson is an enthusiastic ''Jane-of-all-trades'' who is always dreamin’ up personal projects, work opportunities, and creative collaborations.